Assistant/Associate Director of Marketing
EXPIRED

Penn State University

University Park, PA

Posted Date: Nov 02, 2023

Expired Date: Jan 04, 2024

QUALIFICATION

  • Salary Expectation
    Unknown
  • Years of Experience
    Not provided
  • Work Type
    Full-time

ABOUT PROGRAM

About the Job
Job Description

APPLICATION INSTRUCTIONS:

JOB DESCRIPTION AND POSITION REQUIREMENTS:

Penn State Intercollegiate Athletics is seeking an Assistant/Associate Director of Marketing and Fan Experience for a variety of Varsity Sports Programs. This position will report to a Director of Marketing and will serve as the primary marketing contact with supervision and management of all efforts and initiatives for Women’s Volleyball, Men’s Gymnastics, Women’s Gymnastics, Softball, Cross Country, and Track and Field as well as co-supervise the Marketing Internship Program and have a role with Football.

The primary duties for this position will include:

  • Produce first-class game presentations to create memories for fans and student-athletes for assigned sports. This includes script writing, videoboard production, music coordination, as well as theme/promotion development and execution.
  • Foster community and fan engagement including grassroots campaigns to connect teams with the community and create awareness of programs and events of assigned sports and the athletic department overall.
  • Assist in the hiring, training, and supervision of any marketing employees as well as direct supervision of marketing interns.
Department History

Big Ten Cross Country (M) 2023–2024

Penn State University record compared to the conference

Big Ten Cross Country (W) 2023–2024

Penn State University record compared to the conference

Big Ten Football 2024–2025

Penn State University record compared to the conference

School Conference Overall RPI APR
University of Oregon 9–0 13–1
Indiana University 8–1 11–2
Penn State University 8–1 13–3
Ohio State University 7–2 13–2
University of Illinois at Urbana-Champaign 6–3 10–3
University of Iowa 6–3 8–5
University of Minnesota 5–4 8–5
University of Michigan 5–4 8–5
Rutgers State University of New Jersey, New Brunswick 4–5 7–6
University of Washington 4–5 6–7
University of Southern California 4–5 7–6
University of California, Los Angeles 3–6 5–7
University of Wisconsin-Madison 3–6 5–7
Michigan State University 3–6 5–7
University of Nebraska-Lincoln 3–6 7–6
Northwestern University 2–7 4–8
University of Maryland 1–8 4–8
Purdue University 0–9 1–11

Big Ten Gymnastics (M) 2018–2019

Penn State University record compared to the conference

Big Ten Gymnastics (W) 2022–2023

Penn State University record compared to the conference

Big Ten Softball (W) 2024–2025

Penn State University record compared to the conference

School Conference Overall RPI APR
University of Illinois at Urbana-Champaign 0–0 0–0
University of Maryland 0–0 0–0
Purdue University 0–0 0–0
Indiana University 0–0 0–0
Ohio State University 0–0 0–0
University of Washington 0–0 0–0
University of Minnesota 0–0 0–0
University of Oregon 0–0 0–0
University of Nebraska-Lincoln 0–0 0–0
University of Iowa 0–0 0–0
Northwestern University 0–0 0–0
Michigan State University 0–0 0–0
University of Michigan 0–0 0–0
Penn State University 0–0 0–0
University of Wisconsin-Madison 0–0 0–0
Rutgers State University of New Jersey, New Brunswick 0–0 0–0
University of California, Los Angeles 0–0 0–0

Big Ten Volleyball (W) 2024–2025

Penn State University record compared to the conference

School Conference Overall RPI APR
Penn State University 19–1 35–2 2
University of Nebraska-Lincoln 19–1 33–3 1
University of Wisconsin-Madison 17–3 26–7 7
Purdue University 16–4 27–7 13
University of Oregon 14–6 24–8 17
University of Southern California 13–7 22–10 22
University of Minnesota 13–7 21–11 25
University of Illinois at Urbana-Champaign 10–10 18–13 42
University of Washington 9–11 19–12 46
Indiana University 8–12 15–15 86
University of Michigan 8–12 18–13 102
University of California, Los Angeles 8–12 14–15 81
Ohio State University 7–13 14–16 79
Michigan State University 6–14 13–18 99
University of Maryland 5–15 14–17 140
University of Iowa 4–16 10–22 188
Northwestern University 3–17 5–23 244
Rutgers State University of New Jersey, New Brunswick 1–19 6–25 232
Season Head Coach Assistant Coach Conference Overall
2025-2026

James Franklin

2024-2025

James Franklin

8–1 13–3
2023-2024

James Franklin

7–2 10–3
2022-2023

James Franklin

7–2 11–2
2021-2022

James Franklin

4–5 7–6
2020-2021

James Franklin

4–5 4–5
2019-2020

James Franklin

7–2 11–2
2018-2019

James Franklin

6–3 9–4

Penn State University Student Services 2024–2025

Person Role

Brandi Stuart

Deputy Athletic Director for Competitive Excellence/Student-Athlete Wellness, SWA

Ericka Lavender

Senior Associate AD/Director of the Morgan Academic Center

Martin Solomon

Director of Football Academic Services & Academic Counselor

Todd Kulka

Associate Director, Football Academic Support Services & Academic Counselor

Kydani Dover

Associate Director/Director of Learning Services

Sarah Schillaci

Senior Associate Director of Student-Athlete Programming & Academic Counselor

DaDa Willis-Gregory

Associate Director & Academic Counselor

Neil Rager

Associate Director of Counseling, Eligibility and Compliance & Academic Counselor

Penn State University Communications 2024–2025

Person Role

Kristina Petersen

Senior Associate AD for Communications, Content and Branding

Greg Kincaid

Assistant AD for Football Communications and Content

Chelsea Vielhauer

Associate Director of Strategic Communications (Men's Basketball, Men's Golf, Cross Country/Track & Field)

Patrick Donghia

Assistant Director of Strategic Communications (Wrestling, Field Hockey, Fencing)

Matt Jackson

Assistant Director of Strategic Communications (WomenÕs Volleyball, MenÕs Gymnastics, MenÕs Lacrosse)

John Hanna

Assistant Director of Strategic Communications

Paul Marboe

Assistant Director of Strategic Communications (Baseball, Women's Basketball (secondary), Football (secondary)), Swimming & Diving

Julia Beretta

Assistant Director of Communications (Men's Soccer, Men's Gymnastics, Women's Lacrosse)

Penn State University Marketing 2024–2025

Person Role

Sarah Higgins

Assistant AD for Creative Content and Branding

Dana Crouse

Assistant AD for Marketing and Fan Experience

Rebecca Plescia

Director of Marketing and Fan Experience

Danielle Ryan

Director of Marketing and Fan Experience

Emily Sashko

Assistant Director of Marketing and Fan Experience

Tyler Schell

Assistant Director of Marketing and Fan Experience

Morgyn Seigfried

General Manager for Playfly Max

Penn State University Student Services 2023–2024

Person Role

Lauren Rhodes

Deputy Athletics Director for Student-Athlete Welfare and Development, SWA

Ericka Lavender

Director of the Morgan Academic Center

Todd Kulka

Associate Director, Football Academic Support Services & Academic Counselor

Cheryl Anderson

Associate Director, Learning Services & Learning Specialist

Joey Ianiero

Associate Director, Facilities and Academic Counselor

Sarah Schillaci

Associate Director, Student-athlete Programming, Athletic Counselor

Neil Rager

Assistant Director, Counseling, Eligibility and Compliance & Academic Counselor

Taylor Rozantz

Assistant Director, Student-Athlete Programming & Academic Counselor

Penn State University Communications 2023–2024

Person Role

Kristina Petersen

Senior Associate AD for Communications, Content and Branding

Greg Kincaid

Assistant AD for Football Communications and Content

John Hanna

Associate Director of Strategic Communications (Men's Hockey, Women's Golf)

Chelsea Vielhauer

Associate Director of Strategic Communications (Men's Basketball, Men's Golf, Cross Country/Track & Field)

Patrick Donghia

Assistant Director of Strategic Communications (Wrestling, Field Hockey, Fencing)

Matt Jackson

Assistant Director of Strategic Communications (WomenÕs Volleyball, MenÕs Gymnastics, MenÕs Lacrosse)

Paul Marboe

Assistant Director of Strategic Communications (Baseball, Women's Basketball (secondary), Football (secondary)), Swimming & Diving

Julia Beretta

Assistant Director of Communications (Men's Soccer, Men's Gymnastics, Women's Lacrosse)

Penn State University Marketing 2023–2024

Person Role

Sarah Higgins

Assistant AD for Creative Content and Branding

Dana Crouse

Assistant AD for Marketing and Fan Experience

Rebecca Plescia

Director of Marketing and Fan Experience

Danielle Ryan

Director of Marketing and Fan Experience

Lizzy Farrell

Assistant Director of Marketing and Fan Experience

Emily Sashko

Assistant Director of Marketing and Fan Experience

Penn State University Student Services 2022–2023

Person Role

Lauren Rhodes

Deputy Athletics Director for Student-Athlete Welfare and Development, SWA

Russell Mushinsky

Director

Todd Kulka

Associate Director, Football Academic Support Services & Academic Counselor

Cheryl Anderson

Associate Director, Learning Services & Learning Specialist

Joey Ianiero

Associate Director, Facilities and Academic Counselor

Sarah Schillaci

Associate Director, Student-athlete Programming, Athletic Counselor

Neil Rager

Assistant Director, Counseling, Eligibility and Compliance & Academic Counselor

Taylor Rozantz

Assistant Director, Student-Athlete Programming & Academic Counselor

Penn State University Communications 2022–2023

Person Role

Kristina Petersen

Senior Associate AD for Communications and Content

Greg Kincaid

Assistant AD for Football Communications and Content

John Hanna

Associate Director of Strategic Communications (Men's Hockey, Women's Golf)

Chelsea Vielhauer

Associate Director of Strategic Communications (Men's Basketball, Men's Golf, Cross Country/Track & Field)

Patrick Donghia

Assistant Director of Strategic Communications (Wrestling, Field Hockey, Fencing)

Matt Jackson

Assistant Director of Strategic Communications (WomenÕs Volleyball, MenÕs Gymnastics, MenÕs Lacrosse)

Paul Marboe

Assistant Director of Strategic Communications (Baseball, Women's Basketball (secondary), Football (secondary)), Swimming & Diving

Korey Blucas

Assistant Director of Strategic Communications

Penn State University Marketing 2022–2023

Person Role

Chris Grosse

Assistant Athletic Director, Marketing and Fan Experience

Sarah Higgins

Assistant AD for Creative Content and Branding

Rebecca Plescia

Director of Marketing and Fan Experience

Danielle Ryan

Director of Marketing and Fan Experience

Dana Crouse

Director of Marketing and Fan Experience

Kathy Drysdale

Director of Marketing and Fan Experience

David Weston

Associate Director of Marketing and Fan Experience

Lizzy Farrell

Assistant Director of Marketing and Fan Experience

Email us at support@intercollegiate.co with any questions.

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