Assistant Director, Fan Experience, Game Presentation & Campus Partnership, Department of Athletics

External Applicants: 

Please ensure all required documents are ready to upload before beginning your application, including your resume, cover letter, and any additional materials specified in the job description.

Cover Letter and Supporting Documents:

• Navigate to the "My Experience" application page.

• Locate the "Resume/CV" document upload section at the bottom of the page.

• Use the "Select Files" button to upload your cover letter, resume, and any other required supporting documents. You can select multiple files.

Important Note: The "My Experience" page is the only opportunity to attach your cover letter, resume, and supporting documents. You will not be able to modify your application or add attachments after submission.

Current Employees:

Apply from your existing Workday account in the Jobs Hub. Do not apply from this website. 

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External Applicants: 

Please ensure all required documents are ready to upload before beginning your application, including your resume, cover letter, and any additional materials specified in the job description.

Cover Letter and Supporting Documents:

• Navigate to the "My Experience" application page.

• Locate the "Resume/CV" document upload section at the bottom of the page.

• Use the "Select Files" button to upload your cover letter, resume, and any other required supporting documents. You can select multiple files.

Important Note: The "My Experience" page is the only opportunity to attach your cover letter, resume, and supporting documents. You will not be able to modify your application or add attachments after submission.

Current Employees:

Apply from your existing Workday account in the Jobs Hub. Do not apply from this website. 

A cover letter is required for all positions; optional for facilities, campus services, and hospitality roles unless otherwise specified.

Job Description Summary

The Assistant Director of Fan Experience, Game Presentation, & Campus Partnership will be
responsible for in-game productions for assigned Wake Forest Athletic sports, notably serving as the
primary game director for women’s basketball and baseball. Responsibilities include the video board
operation, game script creation, student engagement initiatives, fan experience strategies, single-game
promotional plans, and grassroots marketing plans.

Job Description

Essential Functions:
● Assist the Associate Athletic Director for Fan Experience, Game Presentation & Campus
Partnership with the overall fan experience and promotional efforts for Wake Forest Athletics.
● Responsible for grassroots marketing, game presentation, and promotional efforts for assigned
sports.
● Write scripts and coordinate timing, promotions, video board features, music, public address
reads and other gameday elements for assigned sports.
● Serve as primary contact for women’s basketball, baseball and additional sports as needed.
● Assist the marketing and sales teams on season ticket and single game sales campaigns to
increase revenue and attendance.
● Assist the marketing and sales teams on integrated marketing plans, utilizing conventional,
grassroots and digital marketing strategies to drive engagement and attendance.
● Assist with game day marketing responsibilities for assigned sports to include pre-game and
halftime preparations, presentation coordination, and group ticket management.
● Assist in concept-creation and execution of sport-specific sponsorship elements to create
an engaging in-game atmosphere for fans and student athletes.
 Assist with the planning and execution of on-site activations (i.e. fan zones, tailgates, etc.).
● Support gameday fan experience and game presentation efforts for Wake Forest Football.
● Other duties as assigned.

Required Education, Knowledge, Skills, Abilities:
● Bachelor’s Degree
● One year marketing and promotions experience at the collegiate or professional level required or
equivalent education and related training.
● Proficient in Microsoft Office and Adobe Creative Suite.
● Detail oriented for accuracy of data and information.
● Highly organized and ability to balance multiple projects and deadlines.
● Strong initiative to solve problems.
● Extraordinary focus on customer service.
● Willing to work in a team atmosphere where expectations are set and managed while giving staff
flexibility to do their assigned task as both a leader and/or a follower.
● Ability to work long hours including nights and weekends.
● Excellent written and oral communication skills, as well as interpersonal skills.
● Demonstrated experience in marketing or sales.
● Strong knowledge of NCAA rules and regulations.
● Valid driver license with good driving record; must be insurable.

Preferred Education, Knowledge, Skills, Abilities:
Experience with Daktronics video board systems preferred.

Accountabilities:
Responsible for own work

Physical Requirements:

• This position may require occasional lifting of items weighing 0-25lbs.
• This position may require employees to sit for extended prolonged periods of time to complete task work.

Note:
This position profile identifies the key responsibilities and expectations for performance. It cannot
encompass all specific job tasks that an employee may be required to perform. Employees are required
to follow any other job-related instructions and perform job-related duties as may be reasonably
assigned by the employee’s supervisor.

To help provide a safe learning and living community, Wake Forest University conducts background
investigations and drug screens for all final candidates being considered for employment.
Wake Forest seeks to recruit and retain a diverse workforce and encourages qualified candidates across

all group demographics to apply.

Wake Forest University is committed to providing access and reasonable accommodation in

employment for individuals with disabilities.

Additional Job Description

Time Type Requirement

Full time

Note to Applicant:

This position profile identifies the key responsibilities and expectations for performance. It cannot encompass all specific job tasks that an employee may be required to perform. Employees are required to follow any other job-related instructions and perform job-related duties as may be reasonably assigned by his/her supervisor.

In order to provide a safe and productive learning and living community, Wake Forest University conducts background investigations and drug screens for all final staff candidates being considered for employment.

Equal Opportunity Statement

The University is an equal opportunity employer and welcomes all qualified candidates to apply without regard to race, color, religion, national origin, sex, age, sexual orientation, gender identity and expression, genetic information, disability and military or veteran status.  

 

Accommodations for Applicants

If you are an individual with a disability and need an accommodation to participate in the application or interview process, please contact AskHR@wfu.edu or (336) 758-4700.

Apply Now

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