Assistant Director, Ticket Sales

Job Summary

Under the direction of the Assistant Athletic Director for Ticket Operations, Sales, and Customer Service, this position is responsible for driving revenue growth through innovative sales strategies, proactive outreach, and exceptional customer engagement. The role focuses on maximizing sales of season tickets, group packages, and promotional events by cultivating strong relationships with fans and community partners. This position plays a key role in achieving individual and departmental sales goals while enhancing the overall game-day experience and advancing the success of Long Beach State Athletics.

Key Responsibilities

• Ticket Sales - Develop, implement, and lead comprehensive sales strategies to drive revenue across season tickets, partial plans, group packages, premium seating, and promotional programs. Identify, cultivate, and secure new business through proactive prospecting, networking, and partnership development with corporations, community organizations, and local businesses. Design and execute themed group nights, promotional campaigns, and premium experiences in collaboration with marketing and game operations.
• Ticket Sales Analytics - Design and execute data-driven sales campaigns by analyzing CRM data, historical purchasing behavior, and fan engagement trends. Lead the evaluation of promotional campaign effectiveness through detailed reporting of open rates, click-throughs, and conversion analysis. Provide leadership with actionable insights on attendance trends, fan behavior, and revenue projections by running and interpreting ticket scanning, sales, and renewal reports.
• Sport/Event Ticketing Operations - Lead and coordinate all phases of ticket operations for renewals, allocations, premium seating, and event-day logistics, ensuring efficiency and exceptional fan experiences. Serve as liaison with season ticket holders, premium clients, and group leaders, providing proactive communication and customized engagement strategies.

Knowledge Skills and Abilities

The ideal candidate brings thorough expertise in the sports ticketing industry, including best practices and university-specific cash handling policies. They are a clear and effective communicator, capable of tailoring messages to diverse audiences and collaborating positively to advance organizational goals. Demonstrating inclusive behaviors, they foster respectful relationships that support a welcoming environment for students, employees, and community members. With strong analytical and problem-solving skills, they navigate complex and sometimes contradictory information using a “why not?” mindset to drive innovative solutions. Their ability to build and maintain relationships with season ticket holders, donors, and the local community reflects a commitment to engagement and service. They are adept at guiding others through departmental policies and procedures, maneuvering confidently through organizational dynamics. Known for consistently delivering results in high-pressure environments, they also exhibit excellent customer service skills across all communication channels and are proficient in basic computer applications.

Ability to communicate with an ethnically and culturally diverse campus community. Ability to follow all university policies, procedures, and guidelines including but not limited to safety, civility, information security, and non-discrimination policies and procedures. Ability to contribute to a positive university experience for each and every student and assist in achieving the university's commitment to a "vision of excellence."

View Full Description

Job Summary

Under the direction of the Assistant Athletic Director for Ticket Operations, Sales, and Customer Service, this position is responsible for driving revenue growth through innovative sales strategies, proactive outreach, and exceptional customer engagement. The role focuses on maximizing sales of season tickets, group packages, and promotional events by cultivating strong relationships with fans and community partners. This position plays a key role in achieving individual and departmental sales goals while enhancing the overall game-day experience and advancing the success of Long Beach State Athletics.

Key Responsibilities

• Ticket Sales - Develop, implement, and lead comprehensive sales strategies to drive revenue across season tickets, partial plans, group packages, premium seating, and promotional programs. Identify, cultivate, and secure new business through proactive prospecting, networking, and partnership development with corporations, community organizations, and local businesses. Design and execute themed group nights, promotional campaigns, and premium experiences in collaboration with marketing and game operations.
• Ticket Sales Analytics - Design and execute data-driven sales campaigns by analyzing CRM data, historical purchasing behavior, and fan engagement trends. Lead the evaluation of promotional campaign effectiveness through detailed reporting of open rates, click-throughs, and conversion analysis. Provide leadership with actionable insights on attendance trends, fan behavior, and revenue projections by running and interpreting ticket scanning, sales, and renewal reports.
• Sport/Event Ticketing Operations - Lead and coordinate all phases of ticket operations for renewals, allocations, premium seating, and event-day logistics, ensuring efficiency and exceptional fan experiences. Serve as liaison with season ticket holders, premium clients, and group leaders, providing proactive communication and customized engagement strategies.

Knowledge Skills and Abilities

The ideal candidate brings thorough expertise in the sports ticketing industry, including best practices and university-specific cash handling policies. They are a clear and effective communicator, capable of tailoring messages to diverse audiences and collaborating positively to advance organizational goals. Demonstrating inclusive behaviors, they foster respectful relationships that support a welcoming environment for students, employees, and community members. With strong analytical and problem-solving skills, they navigate complex and sometimes contradictory information using a “why not?” mindset to drive innovative solutions. Their ability to build and maintain relationships with season ticket holders, donors, and the local community reflects a commitment to engagement and service. They are adept at guiding others through departmental policies and procedures, maneuvering confidently through organizational dynamics. Known for consistently delivering results in high-pressure environments, they also exhibit excellent customer service skills across all communication channels and are proficient in basic computer applications.

Ability to communicate with an ethnically and culturally diverse campus community. Ability to follow all university policies, procedures, and guidelines including but not limited to safety, civility, information security, and non-discrimination policies and procedures. Ability to contribute to a positive university experience for each and every student and assist in achieving the university's commitment to a "vision of excellence."

Education and Experience

• Equivalent to a bachelor’s degree in a related field and two years of related experience required.

• Previous experience working in a Division I environment preferred.

• Experience using Paciolan is preferred.

Physical Summary

• Sedentary work - Involves mainly sitting. Walking and standing are minimal. Lifting is limited to lightweight objects. (10 pounds or less).

Licenses / Certificates

• Valid CA driver's license required.

Employees who are required to operate motorized vehicles and/or use their personal vehicle more than once a month on university business are required to take a mandatory Defensive Driving course and enroll in the DMV Employee Pull Notice (EPN) Program.

Department

Athletic Ticket Operations

Classification

Administrative Analyst/Specialist - Non-Exempt

Effective 10/1/2025, a new salary step structure and job classifications will be implemented under the CSU-CSUEU Agreement. Job duties will remain unchanged; however, this position may be assigned to a new classification with an updated salary range. Employees will be notified of any changes. For more information, please visit the CSUEU FAQ on Job Classifications and Steps Implementation.

Compensation

Salary placement is determined by the education, experience, and qualifications the candidate brings to the position, internal equity, and the hiring department’s fiscal resources.

CSU Classification Salary Range: The CSU Classification Salary Range for this position is $3,879 - $7,488 per month.

Time Base

1.0 time-base, 40 hours per week.

Duration of Appointment

This is a temporary position for 1 year with no permanent status granted. Temporary assignments may expire prior to the ending date.

Benefits

Excellent benefits through CalPERS (health, vision, dental), tuition fee waiver, generous vacation and sick leave, and 14 paid holidays each year.

Application Procedures

Click Apply Now to complete the CSULB Online Employment Application.

PLEASE FILL OUT THE APPLICATION COMPLETELY

It is important that all sections of the on-line application are filled out completely and accurately. Please include all relevant education and experience. Your application will be used to determine whether you meet the minimum qualifications for this position.

Additional Information

The person holding this position is considered a 'mandated reporter' under the California Child Abuse and Neglect Reporting Act and is required to comply with the requirements set forth in CSU Executive Order 1083 Revised July 21, 2017 as a condition of employment.

Long Beach State Athletics is committed to following NCAA, Big West Conference, Golden Coast Conference, and Mountain Pacific Sports Federation rules and regulations. Therefore, the incumbent is required to maintain a working knowledge of these rules and regulations.

A background check (including a criminal records check) must be completed satisfactorily and is required for employment. CSULB will make a conditional offer of employment, which may be rescinded if the background check reveals disqualifying information, and/or it is discovered that the candidate knowingly withheld or falsified information. Failure to satisfactorily complete the background check may affect the continued employment of a current CSU employee who was conditionally offered the position.

Due to the nature of this position, current CSULB employees are subject to a criminal record check unless they have successfully completed a criminal background check through CSULB within the past 12 months.

CSULB is not a sponsoring agency for staff and management positions (i.e. H-1B Visas).

California State University Long Beach expects respectful, professional behavior from its employees in all situations. Acts of harassment or abusive conduct are prohibited. Demonstrated appropriate professional behavior, treating others with civility and respect, and refusing to tolerate abusive conduct is expected of all employees.

Equal Employment Statement

Consistent with California law and federal civil rights laws, CSULB provides equal opportunity in employment without unlawful discrimination or preferential treatment based on race, sex, color, ethnicity, national origin, or other protected status. CSULB complies with Title VI of the Civil Rights Act of 1964, Title IX of the Education Amendments of 1972, the Americans with Disabilities Act (ADA), Section 504 of the Rehabilitation Act, the California Equity in Higher Education Act, California’s Proposition 209 (Art. I, Section 31 of the California Constitution), other applicable state and federal anti-discrimination laws, and CSU’s Nondiscrimination Policy. We prohibit discriminatory preferential treatment, segregation based on race or any other protected status, and all forms of discrimination, harassment, and retaliation in all university programs, policies, and practices.

Accommodations

We provide reasonable accommodations to applicants and employees with disabilities. Applicants with questions about access or requiring a reasonable accommodation for any part of the application or hiring process should contact StaffHR-Accommodations@csulb.edu.

Out of State Employment Policy

California State University, Long Beach, as part of the CSU system, is a State of California Employer. As such, the University requires all employees upon date of hire to reside in the State of California.

As of January 1, 2022 the CSU Out-of-State Employment Policy prohibits the hiring of employees to perform CSU-related work outside the state of California.

Apply Now

View Less Description