Title: Associate Athletic Director for Marketing, Digital Advertising, & Student Engagement
Department Org: Athletic-Market & Promotn - 104950
Employee Classification: U1 - Unclassified PSA FT
Bargaining Unit: Professional Staff Association
Primary Location: MC AD
Shift: 1
Posted Salary: Salary will commensurate with education and experience
Job Description:
This position’s primary responsibility is to lead all strategy development, implementation, and execution of Toledo Athletics activities in marketing, promotions, advertising, licensing, spirit groups engagement, brand engagement, and digital marketing. Maintains strategic oversight of promotional advertising, licensing activities, and community outreach efforts. Performs other functionally related duties as assigned.
Title: Associate Athletic Director for Marketing, Digital Advertising, & Student Engagement
Department Org: Athletic-Market & Promotn - 104950
Employee Classification: U1 - Unclassified PSA FT
Bargaining Unit: Professional Staff Association
Primary Location: MC AD
Shift: 1
Posted Salary: Salary will commensurate with education and experience
Job Description:
This position’s primary responsibility is to lead all strategy development, implementation, and execution of Toledo Athletics activities in marketing, promotions, advertising, licensing, spirit groups engagement, brand engagement, and digital marketing. Maintains strategic oversight of promotional advertising, licensing activities, and community outreach efforts. Performs other functionally related duties as assigned.
Minimum Qualifications:
Education/Experience Requirements:
•Bachelor’s degree, advanced degree in marketing, sales, sport management, digital marketing, or other related fields Preferred
•Minimum of seven (7) years of experience in college athletics is required. Specifically, in the area of marketing, sales, or external relations
•Experience leading marketing and engagement strategies for football, men’s basketball, and/or women’s basketball.
•Commitment to and knowledge of MAC and NCAA rules.
Communication and other Skills
•Detail oriented for accuracy of data and information.
•Highly organized and able to handle multiple projects and deadlines.
•Strong initiative to solve problems.
•Excellent Customer service.
•Demonstrate strong interpersonal skills with colleagues, fans, student-athletes, coaches, and administrators
•Communicate and interact effectively, respectfully and appropriately with diverse populations in the Department, the University, and the community.
•Willing to work in a team atmosphere where expectations are set and managed while giving staff flexibility to do their assigned tasks as both a leader and/or a follower.
•Must have strong ability to lead project teams.
Conditions of Employment:
To promote the highest levels of health and well-being, the University of Toledo campuses are tobacco-free. To further this effort, the University of Toledo Health Science Campus Medical Center is requiring candidates for employment to be nicotine-free. Pre-employment health screening requirements will include cotinine (nicotine) testing, as well as drug and other required health screenings for the position. With the exception of positions within University of Toledo Main Campus and the University of Toledo College of Medicine and Life Sciences, the employment offer is conditional upon successful completion of a cotinine test and Occupational Health clearance.
Equal Employment Opportunity Statement:
The University of Toledo is an equal opportunity employer. The University of Toledo does not discriminate in employment, educational programs, or activities on the basis of race, color, religion, sex, age, ancestry, national origin, sexual orientation, gender identity and expression, military or veteran status, disability, familial status, or political affiliation.
The University is dedicated to attracting and retaining the best and brightest talent and fostering a culture of respect.
The University of Toledo provides reasonable accommodation to individuals with disabilities. If you require accommodation to complete this application, or for testing or interviewing, please contact HR Compliance at hrcompliance@utoledo.edu or 419-530-4747 between the hours of 8:30 a.m. and 5 p.m. or apply online for an accommodation request.
Computer access is available at most public libraries and at the Office of Human Resources located in the Center for Administrative Support on the UToledo Main Campus.
Apply NowPerson | Role |
---|---|
Al Tomlinson Departing
|
Deputy Athletic Director/External / Sport Administrator for Men's Basketball, Baseball & Women's Volleyball |
Person | Role |
---|---|
Paul Helgren |
Associate Athletic Director of Communications (Media contact for Football; Women's Rowing; Administration) |
Steve Easton |
Associate Director of Athletic Communications (Media contact for Men's Basketball, Men's and Women's Golf) |
![]() Jordyn Prok |
Assistant Director of Athletic Communications (Media Contact for Women's Volleyball, Softball, Men's and Women's Cross Country, Women's Swimming & Diving, Men's and Women's Tennis, Women's Track & Field) |
Person | Role |
---|---|
Heather Lutz Departing
|
Associate Athletic Director of Marketing, Sales & Fan Experience |
Person | Role |
---|---|
Al Tomlinson |
Deputy Athletic Director/External |
Person | Role |
---|---|
Paul Helgren |
Associate AD for Communications; Media contact for Football, M/W Cross Country & Women's Track & Field |
Steve Easton |
Associate Director; Media contact for Men's Basketball, M/W Golf, Soccer & Softball |
Rachel Rusnak |
Assistant Director of Athletic Communications |
Person | Role |
---|---|
Heather Lutz |
Associate AD for Marketing, Sales & Fan Experience |
Blaine Fridrick |
Associate AD for Creative Services and Brand Strategy |
Person | Role |
---|---|
Al Tomlinson |
Deputy Athletic Director/External |
Person | Role |
---|---|
Paul Helgren |
Associate AD for Communications; Media contact for Football, M/W Cross Country & Women's Track & Field |
Steve Easton |
Associate Director; Media contact for Men's Basketball, M/W Golf, Soccer & Softball |
Rachel Rusnak |
Assistant Director of Athletic Communications |
![]() Max Wood |
Assistant Director of Creative Services |
Person | Role |
---|---|
Heather Lutz |
Associate AD for Marketing, Sales & Fan Experience |
Email us at support@intercollegiate.co with any questions.
© 2025 Intercollegiate. All rights reserved.