Posted Date: Mar 28, 2025
Expired Date: Apr 01, 2025Position Information
Athletics External Relations Manager INTERNAL
University of the Incarnate Word is a Catholic institution that welcomes to its community persons of diverse backgrounds, in the belief that their respectful interaction advances the discovery of truth, mutual understanding, self-realization, and the common good.
The Athletics External Relations Manager is responsible for leading the communications, marketing, broadcasting, and creative content efforts within the Athletic Department. This role focuses on developing strategies to enhance branding, increase revenue, boost fan engagement, and improve community perception through social media, advertising, and partnerships. The Athletics External Relations Manager reports to the Athletic Director.
This is an internal opening and only existing employees of
Position Information
Athletics External Relations Manager INTERNAL
University of the Incarnate Word is a Catholic institution that welcomes to its community persons of diverse backgrounds, in the belief that their respectful interaction advances the discovery of truth, mutual understanding, self-realization, and the common good.
The Athletics External Relations Manager is responsible for leading the communications, marketing, broadcasting, and creative content efforts within the Athletic Department. This role focuses on developing strategies to enhance branding, increase revenue, boost fan engagement, and improve community perception through social media, advertising, and partnerships. The Athletics External Relations Manager reports to the Athletic Director.
This is an internal opening and only existing employees of
UIW
are eligible to apply.
UIW
has been identified year after year as one of the nation’s Great Colleges to Work For based on employee feedback.
UIW
offers an outstanding benefits package for full-time employees that includes medical, dental, vision, flexible spending accounts, numerous paid holidays, vacation and sick leave. Tuition benefits include
UIW
tuition waivers, tuition exchange programs and Brainpower Connection discounts for employees and dependents. Retirement benefits include 403b retirement plans with a 7% employer match, plus a retirement health solution. We also offer employer-paid Life/AD&D, long-term disability, pet insurance, an Employee Assistance Program (
EAP
), wellness programs, employee discount program, Public Service Loan Forgiveness (
PSLF
) eligibility and more! Please refer to the Human Resources webpage
for additional details on our benefits and eligibility.
Job Duties
| Job Duty Name | Essential Job Duties |
| Description of Job Duties |
- Lead the development and execution of a comprehensive brand engagement strategy that enhances the organization’s brand image, strengthens relationships with key stakeholders, and drives customer loyalty.
- Supervise full-time staff, graduate assistants, and student workers across communications, marketing, and fan engagement areas.
- Oversee the budget for brand engagement activities, ensuring effective use of resources to achieve desired outcomes.
- Provide direction and support for streaming services and broadcasting operations.
- Oversee the creation of compelling brand content, including videos, blog posts, social media content, and branded materials, ensuring it resonates with target audiences and drives engagement.
- Work with revenue-generating units to promote ticket sales, support donor programs, and ensure corporate sponsorship fulfillment.
- Monitor and analyze the performance of brand engagement efforts using key performance indicators (KPIs), adjusting strategies as needed to achieve goals and improve results.
- Represent UIW Athletics at exhibits, and local events which will involve some local travel and occasional travel with the team; coordinate opportunities for coaches and student-athletes to engage with the campus and community.
- Perform other duties as assigned.
|
Qualifications
| Knowledge Skills and Abilities |
- Proficiency in Microsoft Office Excel, Word, Outlook, Adobe Creative Suite, StatCrew and NCAA LiveStats.
- Superlative writing, verbal communication and interpersonal skills.
- A deep understanding of organizational branding and its importance.
- Strong creative vision and execution skills.
- Strong multitasking and project management skills.
- Detail-oriented and organized.
- Strong commitment to enhancing external relations team effectiveness through dependability.
- Tact, discretion and the ability to maintain confidentiality, when required.
- Ability to establish structure during periods of change and growth.
- Ability to make decisions in a fast-paced and deadline-driven environment.
- Ability to follow the Mission of the University.
- Ability to travel locally for events, as well as travel with the team for athletic and special events.
- Ability to work effectively with individuals from diverse communities and cultures.
- Employee shall adhere to all applicable rules and regulations of the University, the Conference, and the NCAA.
|
| Required Education |
Bachelor’s Degree.
|
| Required Work Experience |
- Three (3) years of experience in the field of marketing, communication, and/or broadcasting and/or other relevant professional field.
- One (1) year of supervisory or leadership experience.
|
| Preferred Qualifications |
- Master’s Degree.
- Experience in collegiate or professional sports.
- Management experience.
|
| Required Certifications, Licenses or Registrations |
Must have a valid drivers license, driving record that is insurable by UIW insurance carrier, and be at least 21 years of age, as required to drive for UIW.
|
| Work Hours |
- Standard hours of Mon to Fri 8am to 5pm with flexibility based on game schedule and special events.
- Extended hours as required, including nights, weekends, and holidays, based on said schedule and travel requirements.
|
| Physical Demands |
- Ability to lift equipment, tools, and/or materials weighing up to 25 pounds waist high.
- Ability to actively engage in events for extended periods of time.
- Ability to regularly move about campus and event venues to actively engage faculty, staff, and potential/current students, as well as attend meetings on and off campus.
|
Posting Details
| Posting Number | AS2124PO |
| Number of Vacancies | 1 |
| Job Type | Full Time |
| Job Category | Administrator (exempt) |
| Desired Start Date | 04/16/2025 |
| Position End Date (if temporary) | |
| Reports to | Athletic Director |
| Salary | Commensurate |
| Open Date | 03/27/2025 |
| Close Date | 03/31/2025 |
| Open Until Filled | No |
| Special Instructions to Applicant |
This is an internal opening and only existing employees of UIW are eligible to apply.
|
| EOE |
UIW is committed to a policy of equal opportunity in employment, without regard to race, color, sex, sexual orientation, citizenship status, national origin, age, marital status, disability, genetic information, gender identity or expression, veteran status, pregnancy, and religion (except in limited circumstances when religious preference is both permitted by law and deemed appropriate as a matter of University policy).
|
| Title IX |
This position is considered a “Responsible Employee” under Title IX federal regulations and “Mandatory Reporter” under Texas state law and the UIW Sexual Misconduct Policy. As a Mandatory Reporter, this position requires you as the employee to promptly report any incident that you witness or receive information about Title IX violations. These reporting responsibilities are set out in the UIW Sexual Misconduct Policy.
|
Required Documents 1. Resume 2. Cover Letter/Letter of Application
Optional Documents 1. Other Document
Required fields are indicated with an asterisk (*).
* How did you hear about this employment opportunity?
(Open Ended Question)
* This position is open to current employees of UIW only. Are you a current employee of UIW?
* What is the highest level of education you have achieved?
* How many years of experience do you have in the field of marketing, communication, broadcasting and/or other relevant professional field?
* How many years of experience do you have in a supervisory or leadership role?
* Describe your supervisory or team leading experience. Specify organization and time period where such experience was gained, as well as the number of employees you directly supervised/led and the employee type (students, staff, etc...)
(Open Ended Question)
(Open Ended Question)
(Open Ended Question)
Person | Role |
---|---|
Kenyon Spears Departing
|
Senior Associate Athletic Director of External Relations |
Person | Role |
---|---|
Alexa Low Departing
|
Director of Athletic Communications |
Person | Role |
---|---|
Aaron Rye Departing
|
Assistant Director of Brand Engagement |
Person | Role |
---|---|
Kenyon Spears |
Senior Associate Athletic Director of External Relations |
Person | Role |
---|---|
Alexa Low |
Director of Athletic Communications |
Person | Role |
---|---|
Aaron Rye |
Assistant Director of Brand Engagement |
Person | Role |
---|---|
Alexa Low |
Director of Athletic Communications |
Person | Role |
---|---|
Aaron Rye |
Assistant Director of Brand Engagement |
Danielle DeCotis |
Assistant Director Sponsorships & Partnerships |
Email us at support@intercollegiate.co with any questions.
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