COORDINATOR / CREATIVE CONTENT / FOOTBALL

EXPIRED

Position Information

Position Information

Posting Number

S-3621

Position Number

79910

Type of Recruitment

External

Position Title

View Full Description

Position Information

Position Information

Posting Number

S-3621

Position Number

79910

Type of Recruitment

External

Position Title

COORDINATOR / CREATIVE CONTENT / FOOTBALL

Position Summary

The Creative Content Coordinator for Central Michigan University Football is responsible for developing and executing a dynamic multimedia content strategy to enhance the brand, visibility, and engagement of the football program. This position plays a key role in shaping the team’s digital presence through graphic design, video production, social media content, and storytelling initiatives aimed at recruiting, fan engagement, and program promotion. The coordinator will report to the General Manager and work closely with coaching staff, recruiting personnel, sports information, marketing, and external relations staff to create high-quality content that aligns with the team’s culture, recruits, and fan base. Additionally, this role will support the football program’s recruiting efforts by producing innovative digital materials that appeal to prospective student-athletes.

Required Qualifications

Bachelor’s degree in graphic design, communications, marketing, journalism, digital media, or a related field or a combination of education and experience that equates to four years.

One year of experience in content creation, social media management, video production, or graphic design, preferably in a sports-related environment.

Experience with social media platforms (Instagram, Twitter, TikTok, Facebook, YouTube) and scheduling tools (Hootsuite, Sprout Social, Buffer).

Experience working in a fast-paced, game-day environment.

Strong video production and editing skills, including motion graphics and animation.

Strong creative skills and the ability to execute content strategies in a live sports environment including real-time content creation and live updates.

An understanding of football culture.

Knowledge of photography and videography techniques, including lighting, composition, and editing.

Ability to travel to away games and be present at all home games.

Ability to perform the essential functions of the position, with or without reasonable accommodation.

Preferred Qualifications

Master’s Degree.

Three years of experience in content creation, social media management, video production, or graphic design, preferably in a sports-related environment.

Experience working in a Division I

FBS

program.

Duties & Responsibilities

Develops and executes high-quality digital content (graphics, videos, photography, and motion graphics) to promote the football program across social media, websites, and recruiting platforms.

Designs compelling social media graphics, promotional materials, recruiting visuals, and digital assets that align with the football program’s brand identity and messaging.

Captures, edits, and produces hype videos, player highlights, practice/game footage, and behind-the-scenes content to enhance fan engagement and recruiting efforts.

Manages and schedules content for the football program’s official social media accounts (Twitter/X, Instagram, TikTok, YouTube, Facebook) while monitoring trends and engagement analytics.

Provides real-time social media updates including live game coverage, score graphics, and sideline content, ensuring a dynamic and engaging fan experience.

Collaborates with the coaching staff and recruiting personnel to create tailored recruitment graphics, personalized messaging, and video content for prospective student-athletes.

Works closely with sports information, marketing, and creative teams to align content strategies with department goals and maintain consistent branding.

Performs other duties as assigned.

Supervision Exercised

None.

Message to Applicants

Central Michigan University is dedicated to fostering a broadly diverse and inclusive campus that respects all social identities, experiences, and perspectives. In an effort to further this initiative, we are especially interested in candidates who will advance and promote an inclusive and supportive environment for every member of our university community.

You must submit an on-line application in order to be considered as an applicant for this position.

Cover letters may be addressed to the Hiring Committee.

Employee Group

Professional & Administrative -Salary

Staff Pay Level

Pay Range

$45,000 - $55,000 per year

Division

President

Department

Athletics

Position Status

Regular

Position End Date

Employment Status

Full-Time

FTE

1.0

Position Type

12 month

Weekly Work Schedule

Mon-Fri, 8:00 a.m. - 5:00 p.m. / weekends and evenings as needed

Location

Mount Pleasant, MI

About the Department

About CMU

Central Michigan University has a more than 125-year legacy of preparing students to become leaders and changemakers in their communities and in their personal and professional lives.

We serve nearly 15,500 students on our Mount Pleasant campus, in satellite locations around the state and throughout the country, and through flexible online programs. Many of our approximately 300 undergraduate, master’s, specialist and doctoral programs in the arts, media, business, education, human services, health professions, liberal arts, social sciences, medicine, science and engineering are nationally ranked for excellence.

CMU

leads the nation in leadership development programming through our Sarah R. Opperman Leadership Institute, and we are proud to be among only 5% of U.S. universities in the top two Carnegie research classifications. Our faculty work with graduate and undergraduate students in areas such as Great Lakes research, medical innovation, engineering technology and more.

Central is home to 17 men’s and women’s Division 1 sports including football, basketball, gymnastics, baseball, wrestling and more. Our student-athletes achieve great success in competition and in the classroom, capturing Mid-American Conference championships and maintaining an average cumulative

GPA

of 3.17.

CMU

is located in Mount Pleasant, a community that blends the best of small-town living with big-city amenities. It’s part of the culturally varied and vibrant Great Lakes Bay Region that also includes Saginaw, Bay City, Midland and the state’s largest Native American community, centered on the Saginaw Chippewa Isabella Reservation in Mount Pleasant.

Area residents enjoy the mix of outdoor activities, cultural events, shopping and dining options, and family attractions. Other major Michigan destinations and attractions — Lansing, Grand Rapids, Detroit, Traverse City, wineries, beaches, golf and ski resorts, and many more — are within easy reach of the city’s central location in Michigan’s Lower Peninsula.

CMU

employees enjoy access to a nationally recognized wellness program along with health care and benefits that exceed regional, state and national norms.

CMU Leadership Standards

Central Michigan University is a place where we value students and work for their success, where we act as family, and where employees are engaged, appreciated and have extraordinary opportunities to make a difference.

We intentionally maintain and strengthen the hallmark

CMU

culture that sets us apart from our peers by expecting

CMU

leaders and employees to model the following Leadership Standards and develop them within their teams.

Please review the Leadership Standards before applying for this position.

EEO Statement

CMU

, an AA/EO institution, strongly and actively strives to increase diversity and provide equal opportunity within its community.

CMU

does not discriminate against persons based on age, color, disability, ethnicity, familial status, gender, gender expression, gender identity, genetic information, height, marital status, national origin, political persuasion, pregnancy, childbirth or related medical conditions, race, religion, sex, sex‐based stereotypes, sexual orientation, transgender status, veteran status, or weight (see https://www.cmich.edu/offices-departments/OCRIE ).

If you wish to see “EEO is the Law” posters, please click here .

CMU

does not discriminate on the basis of sex in the education program or activity that it operates, including admission and employment, and is required by Title IX of the Education Amendments of 1972 not to discriminate in such a matter.

Inquiries about the application of Title IX can be made to CMU’s Title IX Coordinator, the US Department of Education’s Assistant Secretary, or both.

CMU’s Title IX Coordinator can be reached at:

Phone: 989-774-3253

Office: 103 E. Preston St.

Bovee University Center, suite 306

Mount Pleasant, MI 48858

Email: titleix@cmich.edu

Posting Ends

05/07/2025

Open Until Filled

No

Supplemental Questions

Required fields are indicated with an asterisk (*).

1. * How did you first learn of this job opportunity? Please list the specific advertising source or indicate if it was word of mouth.

(Open Ended Question)

1. * Are you currently an internal employee of CMU according to the university's definition?

   • Yes
   • No

2. * If yes, to which employee group do you belong? (If not applicable, select "Not Applicable").

   • Not Applicable
   • Dispatcher
   • Medical Faculty
   • Office Professional
   • P&A, SO or Faculty
   • Police
   • Public Broadcasting
   • Sergeant
   • Service Maintenance
   • Supervisory/Technical

3. * Do you have at least a Bachelor's degree in graphic design, communications, marketing, journalism, digital media, or a related field or a combination of education and experience that equates to four years?

   • Yes
   • No

4. * Do you have at least one year of experience in content creation, social media management, video production, or graphic design (preferably in a sports-related environment)?

   • Yes
   • No

5. * Do you have experience with social media platforms (i.e. Instagram, Twitter/X, TikTok, Facebook, YouTube) and scheduling tools (i.e. Hootsuite, Sprout Social, Buffer)?

   • Yes
   • No

6. * Do you have experience working in a fast-paced, game-day environment?

   • Yes
   • No

7. * Applicants for this position are subject to the following NCAA Bylaws: click here to view the NCAA Bylaws. You may be asked about these Bylaws in an interview, and you may be asked to sign a future affirmation confirming the same prior to or upon your employment by CMU, if you are selected for employment. Do you understand that by submitting your application for employment you are affirming that you have read these Bylaws, and that such Bylaws would not preclude your employment by CMU?

   • Yes
   • No

Optional & Required Documents

Required Documents 1. Resume/Curriculum Vitae 2. Cover Letter

Optional Documents 1. List of References

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