Director of Athletics Marketing

Position Details

Position Information

Internal Posting?

Posting Number

SP004906P

Position Title

Director of Athletics Marketing

Division/College

Athletics

Position Details

Position Information

Internal Posting?

Posting Number

SP004906P

Position Title

Director of Athletics Marketing

Division/College

Athletics

Department

General Athletic Support

Location

Moscow

Posting Context Statement

The Director of Athletics Marketing will support the University of Idaho Athletics Department marketing efforts, digital strategy, and content creation efforts across all platforms. The position will be tasked with the creation and design of digital assets to be used for game day, recruiting and promotional collateral for web, social media, videoboards, and email communications; as well as printed materials (posters, tickets, pamphlets, brochures, game programs, etc.). The Director will assist in formulation and implementation of plans to maximize brand engagement among fans and external constituents, generate revenue and assist in recruiting. The position will report to Senior Leadership staff and will supervise student interns.

Position Overview

The Director of Athletics Marketing will support the Athletics Department marketing efforts, digital strategy, and content creation efforts across all platforms. The position will be tasked with the creation and design of digital assets to be used for game day, recruiting and promotional collateral for web, social media, videoboards, and email communications; as well as printed materials (posters, tickets, pamphlets, brochures, game programs, etc.). The Director of Athletics Marketing will assist in formulation and implementation of plans to maximize brand engagement among fans and external constituents, generate revenue and assist in recruiting.

The Director of Athletics Marketing will assist in the development of comprehensive marketing campaigns and promotional efforts, concentrating on increasing attendance at athletic events, revenue generation (ticket sales, corporate sponsorship activation, merchandise sales, etc.), and increasing the overall brand footprint of Vandal Athletics. The position will report to Senior Leadership staff and will work collaboratively within the External Operations team, including Athletic Communications, Marketing & Ticket Sales, Learfield, and Broadcast Production staff to enhance the Vandal Athletics brand. They will work with coaching staffs of all Vandal athletic teams to assist in recruiting efforts and will also work closely with campus partners such as the University of Idaho Alumni Relations office and University Communications and Marketing.

The Director of Athletics Marketing will supervise several student interns, assigning them to specific sports for planning and implementing design and marketing materials.

Unit URL

www.govandals.com

Position Qualifications

| Required Experience |
- One-year work in intercollegiate athletics - One-year experience working in marketing, specifically athletics marketing or communications

| | Required Education |
- Bachelor’s Degree in Marketing, Business Communications, Communications or related field

| | Required Other |
- Position is required to work non-standard hours

| | Additional Preferred |
- Knowledge and examples of the principles of graphic design, illustration and typography including the ability to design, layout and prepare finished artwork to develop a visual product - Experience in creative software (Photoshop, Illustrator, Adobe After Effects, Premiere, Media Encoder, InDesign, etc.) - Experience in the sports and entertainment industry creating an engaging fan/audience experience - Create effective marketing and social media campaigns - Basic knowledge of NCAA rules as they pertain to assigned job duties - Experience creating and implementing motion graphics - Experience working with HTML/CSS

| | Physical Requirements & Working Conditions |
- None

| | Degree Requirement | Listed degree qualification is required at time of application |

Posting Information

| FLSA Status | Exempt | | Employee Category | Exempt | | Pay Range | Commensurate with experience. | | Type of Appointment | Fiscal Year | | FTE |
1 | | Full Time/Part Time | Full Time | | Funding | | | A visa sponsorship is available for the position listed in this vacancy. | Uncertain | | Posting Date | 06/11/2025 | | Closing Date | | | Open Until Filled | Yes | | Special Instructions to Applicants |
Applications received by June 25, 2025, will have first consideration. | | Applicant Resources | https://www.uidaho.edu/human-resources/careers/applicant-resources | | Background Check Statement |
Applicants who are selected as final possible candidates must be able to pass a criminal background check. | | EEO Statement |
The University of Idaho is an equal employment opportunity employer, including veterans and individuals with disabilities. |

Applicant Documents

Required Documents 1. Resume/CV 2. Cover Letter/Letter of Application 3. List of References

Optional Documents

Supplemental Questions

Required fields are indicated with an asterisk (*).

1. * Were you referred to this employment opportunity by a current University of Idaho employee? If so, please provide their name and department.

(Open Ended Question)

1. * How did you hear about this employment opportunity?
   • Academic Careers
   • Association of Public and Land Grant Universities (APLU)
   • Chronicle
   • Disabled in Higher Ed
   • Facebook
   • HigherEd/Academic Impressions
   • Higher Ed Jobs
   • Idaho Department of Labor/Job Service including Job Central or Idaho Works (Idahoworks.gov)
   • Indeed.com
   • Inside Higher Ed
   • LinkedIn
   • Newspaper
   • Other Venue
   • Professional Listservs (Ex: NACUBO, AAAE, ISMC, etc.)
   • University of Idaho Website
   • University of Idaho Daily Register
   • University of Idaho Employee
   • Veterans in Higher Ed
   • Word of Mouth

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