Director of Creative Media Design / Women's Basketball
EXPIRED

Virginia Polytechnic Institute and State University

Blacksburg, VA

Posted Date: May 09, 2024

Expired Date: May 14, 2024

QUALIFICATION

  • Salary Expectation
    Unknown
  • Years of Experience
    Not provided
  • Work Type
    Full-time

ABOUT PROGRAM

SPORTS/DEPARTMENT

About the Job
Job Description

Job Description

The Virginia Tech Department of Athletics embraces the core value of diverse and inclusive communities and respects the educational benefits of diverse ideas, peoples, and cultures in order to contribute to the equitable inclusion and just engagement of the world’s communities. Guided by our motto, Ut Prosim (That I May Serve), the Virginia Tech Department of Athletics is committed to fostering a culture that accepts, affirms, and values all individuals and their unique contributions to the department, university, and broader community. We are committed to attracting and retaining student-athletes, coaches, and staff from diverse backgrounds while also fostering an inclusive educational and work environment free from any discrimination based on age, color, disability, sex (including pregnancy), gender, gender identity, gender expression, genetic information, national origin, political affiliation, race, religion, sexual orientation, or veteran status.

The Director of Creative Media Design / Women's Basketball will take part in the creation of unique content and branding for the Virginia Tech Women’s Basketball program. This includes designing and generating recruiting visuals and personalized graphics/videos for specific prospective basketball student athletes. Will work with the Creative Design team within Athletics to implement athletics branding in basketball social and recruiting content. Will work with Women’s Basketball staff to conceptualize and implement a strategic communication plan for prospective basketball student athletes. Will help organize and plan photoshoots for prospective athletes. Will demonstrate appropriate knowledge of NCAA rules and regulations pertaining to equipment. This position reports directly to the Head Coach / Women’s Basketball.

Responsibilities includes and not limited to:
DESIGN AND CREATION
Collaborate with the Creative Design team to build a cohesive message, brand consistency, and purpose.
Design and create mass recruiting materials to be sent to prospective basketball student athletes.
Design and create personalized recruiting graphics and/or videos to be sent to prospective basketball student athletes.
Consult with basketball coaches on their needs for recruiting content specific to each position and/or individual.
Brainstorm ideas for unique content and continue to create and promote the Hokies Basketball brand.
PHOTOGRAPHY & VIDEO
Photograph and/or video basketball practices, games, and other events for social media and recruiting.
Conduct photoshoots when prospective student athletes are on campus for recruiting visits.
Conduct photoshoots for marketing, branding, and special projects with current student athletes.
Including but not limited to game uniform reveals, personal branding shoots, and NIL branding.

Program Performance

ACC Basketball (W) 2024–2025

Virginia Polytechnic Institute and State University record compared to the conference

School Conference Overall RPI APR
University of Louisville 5–1 12–5 40
University of Notre Dame 5–0 14–2 7
North Carolina State University 4–1 12–4 20
University of California, Berkeley 4–1 16–2 30
Duke University 4–1 13–4 11
University of North Carolina at Chapel Hill 3–2 15–3 14
Virginia Polytechnic Institute and State University 3–2 12–4 46
Florida State University 3–2 13–4 28
Clemson University 3–3 10–7 53
Georgia Institute of Technology 3–2 15–2 23
University of Virginia 2–3 10–7 95
Southern Methodist University 2–3 10–7 97
University of Miami (FL) 1–4 11–5 83
Boston College 1–4 10–8 81
Syracuse University 1–4 7–9 89
Stanford University 1–4 9–7 42
University of Pittsburgh 1–4 9–9 149
Wake Forest University 0–5 7–9 109

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