21-Oct-2024

Director of Game Presentation

Athletics - Marketing

91694BR

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21-Oct-2024

Director of Game Presentation

Athletics - Marketing

91694BR

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University Job Title

Program Administrator, Marketing

Bargaining Unit

None - Not included in the union (Yale Union Group)

Time Type

Full time

Duration Type

Regular

Compensation Grade

Administration & Operations

Compensation Grade Profile

Supervisor; Senior Associate (22)

Wage Ranges

Click here to see our Wage Ranges

Searchable Job Family

Athletics

Total # of hours to be worked:

37.5

Work Week

Flexible or Non-Standard (for anything other than Standard)

Work Location

Central Campus

Worksite Address

20 Tower Parkway
New Haven, CT 06511

Work Model

On-site

Position Focus:

The Director of Game Presentation will support the Assistant Athletic Director for Marketing in developing inclusive, strategic, and interactive materials for use on LED video boards, managing game scripts and rundowns, directing videoboard shows, and creating innovative marketing and promotion plans for Yale Athletics.  

Key Responsibilities include creating digital content (graphics and videos) for LED video boards at the Yale Bowl, John J. Lee Amphitheater, Reese Stadium and Johnson Field in conjunction with the Yale Athletics Brand Strategy. Serve as the game day producer and director by creating and executing game scripts, rundowns, and playlists, overseeing videoboard and audio operators, and managing overall game experience for select Division I sports. Collaborate with Yale Precision Marching Band and Yale Cheer Team on the presentation and timing of in-game performances. Assist in the creation and execution of marketing plans and promotional schedules (along with budgets) for select Division I sports to increase overall attendance and fan interaction. Assist with hiring, training, management, and evaluation of interns and student employees. Assist with the development and implementation of Yale’s Athletics’ digital presence through marketing initiatives and analytics through social media and creative marketing techniques. Ensures positive relationships between the Athletics department and key stakeholders, to include alumni, local community, fans, parents, faculty and other University constituents. Perform other duties as assigned.

Essential Duties

1. Create a comprehensive strategic plan for marketing a unit or department to generate interest and awareness in the target audience and to increase revenue. 2. Develop and execute social media plan; produce and manage website content. 3. Generate and manage distribution of press releases and handle media inquiries to coordinate press coverage. 4. Manage work of public relations agencies, marketing vendors and consultants. 5. Create briefs and content for promotional and fundraising mailings. 6. Increase community awareness and participation through event coordination and marketing. 7. May submit sponsor grant requests as necessary.

Required Education and Experience

Bachelor's Degree in a related field and two years of related experience or an equivalent combination of education and demonstrated experience.

Required Skill/Ability 1:

Proficient in Adobe Creative Suite (Required: Photoshop, Premiere Pro. Preferred: Illustrator, After Effects, Final Cut Pro) and Microsoft Office Suite.

Required Skill/Ability 2:

Ability to operate video boards and manage in-game content.

Required Skill/Ability 3:

Strong written and oral communication skills.

Required Skill/Ability 4:

Direct knowledge of NCAA and Ivy League rules and regulations.

Required Skill/Ability 5:

Ability to manage multiple projects simultaneously.

Preferred Education, Experience and Skills:

Prior marketing and game operations experience in college or professional athletics preferred. Demonstrated experience with branding, promotions, marketing initiatives and content creation preferred. Ability to deliver creative content through video and graphics preferred. Experience with Motion Rocket and Nevco scoreboards preferred.

Drug Screen

No

Health Screening

No

Background Check Requirements

All candidates for employment will be subject to pre-employment background screening for this position, which may include motor vehicle, DOT certification, drug testing and credit checks based on the position description and job requirements. All offers are contingent upon the successful completion of the background check. For additional information on the background check requirements and process visit "Learn about background checks" under the Applicant Support Resources section of Careers on the It's Your Yale website.

Health Requirements

Certain positions have associated health requirements based on specific job responsibilities. These may include vaccinations, tests, or examinations, as required by law, regulation, or university policy.

Posting Disclaimer

The intent of this job description is to provide a representative summary of the essential functions that will be required of the position and should not be construed as a declaration of specific duties and responsibilities of the particular position. Employees will be assigned specific job-related duties through their hiring departments.

EEO Statement:

University policy is committed to affirmative action under law in employment of women, minority group members, individuals with disabilities, and protected veterans. Additionally, in accordance with Yale’s Policy Against Discrimination and Harassment, and as delineated by federal and Connecticut law, Yale does not discriminate in admissions, educational programs, or employment against any individual on account of that individual’s sex, sexual orientation, gender identity or expression, race, color, national or ethnic origin, religion, age, disability, status as a special disabled veteran, veteran of the Vietnam era or other covered veteran.

Inquiries concerning Yale’s Policy Against Discrimination and Harassment may be referred to the Office of Institutional Equity and Accessibility (OIEA).

Note

Yale University is a tobacco-free campus

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