E-COMMERCE MANAGER

EXPIRED

E-COMMERCE MANAGER

Req #:

Req #:

229052

E-COMMERCE MANAGER

Req #:

Req #:

229052

Department:

INTERCOLLEGIATE ATHLETICS

Job Location:

Seattle Campus

Posting Date:

01/12/2024

Closing Info:

Closes On 01/19/2024

Salary:

$3640 - $4864 per month

Other Compensation:

Union Position:

Yes

Shift:

First Shift

Benefits:

As a UW employee, you will enjoy generous benefits and work/life programs. For a complete description of our benefits for this position, please visit our website, click here.

Please note that this position has been re-posted. If you have already submitted your application, you need not submit it again, as it has already been received.

Washington Athletics aims to inspire champions in competition and in the classroom. We exist to enrich the lives of students to positively impact our community and world for generations to come. Operating with the four core values of growth mindset, committed service, humility and grit, the Huskies choose to lead by example. All Husky Athletics staff make an IMPACT by committing to creating a purpose driven culture that impacts students and our greater community. We engage in GROWTH through dynamic conversations, embracing creativity, and recognizing that every challenge represents an opportunity to learn. We are a COMMUNITY who strive to create experiences for our stakeholders every single day. At our core is the belief that INCLUSION means creating spaces and places that reflect equity, advocacy and belonging for all.

With over 650 student-athletes participating in UW's 22 sports programs, the department of Intercollegiate Athletics is committed to providing student-athletes with the ability to compete for national and conference championships while working toward a degree from one of the world's leading public research universities.

For more detailed information, please visit our Washington Athletics Candidate Dashboard.

The E-Commerce Manager reports to the Assistant Athletic Director for Revenue Generation and will manage the day-to-day operations of our eCommerce sales process and customer experience. This position will identify and implement ways to improve and personalize the customer experience, increase conversion rates, and average order values while identifying new opportunities that will impact business goals. This position will manage the execution of our email marketing strategy, product messaging, sales landing pages, and conversion rate analytics.

The primary focus of this position is to increase ticket sales and donation revenue, improve lead generation efforts, understand, and grow the overall Husky Athletics fan base, and develop unique consumer insights through qualitative and quantitative testing methods.

Responsibilities –

Serve as the primary daily creator for all ticket sales related email campaigns (25%).

Manage and oversee the e-Commerce sales process (15%).

Drive e-Commerce conversion, average order value, email signups, and other goals through user-level content testing, personalization, and messaging segmentation (10%).

Transform customer data into actionable insights and provide accurate interpretation and consistent reporting of data on customer metrics and campaign results to share with the leadership teams (10%).

Manage dashboards including but not limited to engagement rates, revenue generation, and database growth (10%).

Manage all stages of the marketing automation process to drive ticket revenue, including conception, content creation, segmentation, and execution (10%).

Coordinate with Husky Athletics Marketing, Sundodger Creative, Retention, Ticket Operations, and Husky Sports Properties to fulfill all required communications (10%).

Maintain up-to-date status report for all requests from submission to execution and provide timelines of all coming communications (5%).

Manage and develop lead generation initiatives in conjunction with the Creative team and Sundodger using Adobe Campaign, GoHuskies.com, and social channels (5%).

Other duties as assigned.

Compliance with the rules and regulations of the University, the NCAA, the Conference, the State of Washington and any other governing body is of paramount importance to the University. The overall responsibility of this position is for the successful operation of the program in full compliance with all such rules and regulations. As a condition of employment, the Employee shall be required to participate in rules education programs offered by the Department of Intercollegiate Athletics.

Minimum Requirements –

High school graduation or equivalent AND two years of experience with marketing automation best practices, including but not limited to automated workflow creation, revenue tracking, and lead generation.

Additional Requirements –

Proficiency in Adobe Creative Suite, specifically Dreamweaver and photoshop.

Familiarity gathering insights out of qualitative and quantitative data.

Excellent communication, copywriting, and proofreading skills. Proven ability to work as a team player. Able to work with multiple departments and stakeholders and handle multiple projects with varying deadlines.

Ability to work in a fast-paced environment with non-traditional hours including some nights, weekends, and holidays when necessary.

Desired –

Bachelor’s degree or an equivalent combination of education and work experience in an applicable field. Familiarity with HTML and experience with the Paciolan platform, Salesforce, and Eloqua Campaign preferred.

Application Process:

The application process for UW positions may include completion of a variety of online assessments to obtain additional information that will be used in the evaluation process. These assessments may include Work Authorization, Cover Letter and/or others. Any assessments that you need to complete will appear on your screen as soon as you select “Apply to this position”. Once you begin an assessment, it must be completed at that time; if you do not complete the assessment you will be prompted to do so the next time you access your “My Jobs” page. If you select to take it later, it will appear on your "My Jobs" page to take when you are ready. Please note that your application will not be reviewed, and you will not be considered for this position until all required assessments have been completed.

Committed to attracting and retaining a diverse staff, the University of Washington will honor your experiences, perspectives and unique identity. Together, our community strives to create and maintain working and learning environments that are inclusive, equitable and welcoming.

The University of Washington is an affirmative action and equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, protected veteran or disabled status, or genetic information.

To request disability accommodation in the application process, contact the Disability Services Office at 206-543-6450 or dso@uw.edu .

Applicants considered for this position will be required to disclose if they are the subject of any substantiated findings or current investigations related to sexual misconduct at their current employment and past employment. Disclosure is required under Washington state law .

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