Program Coordinator, Brand Academy (NIL Support for Student-Athletes)

Penn State University

University Park, PA

Posted Date: Mar 04, 2025

QUALIFICATION

  • Salary Expectation
    $61,800-$89,600/yr
  • Years of Experience
    6+ Years
  • Work Type
    Full-time

ABOUT PROGRAM

SPORTS/DEPARTMENT

About the Job
Job Description

APPLICATION INSTRUCTIONS:

JOB DESCRIPTION AND POSITION REQUIREMENTS:

The Office of Entrepreneurship and Commercialization (OEC), in partnership with Penn State Intercollegiate Athletics (ICA) is seeking an experienced, collaborative and detail-oriented Program Coordinator to support the Brand Academy, designed to support student-athletes and others to more successfully develop, manage, and monetize their personal brand through name, image, likeness (NIL) and support their entrepreneurial interests.

At its core, the Brand Academy’s role is to help student-athletes view themselves as entrepreneurs and to develop an entrepreneurial mindset, which can serve them well in their careers long after they have left college and athletic competition. With new opportunities related to NIL, the academy will play a critical role in helping educate student-athletes on evaluating and navigating NIL opportunities and building entrepreneurial skills.

This role is a fully in-person role and based at the Morgan Academic Center on the University Park Campus.

Reporting to the Director of the Brand Academy, this individual is responsible for, but not limited to, developing and delivering programming in alignment with the Academy’s strategic plan for support of student-athletes personal brand and entrepreneurial success.
 

Department History

Penn State University Student Services 2024–2025

Person Role

Austin Needs

Academic Counselor

Brandi Stuart

Deputy Athletic Director for Competitive Excellence/Student-Athlete Wellness, SWA

Ericka Lavender

Senior Associate AD/Director of the Morgan Academic Center

Meighan Julbert

Assistant Athletic Director for Student-Athlete Development and Enrichment

Martin Solomon

Director of Football Academic Services & Academic Counselor

Sarah Schillaci

Senior Associate Director of Student-Athlete Programming & Academic Counselor

DaDa Willis-Gregory

Associate Director & Academic Counselor

Neil Rager

Associate Director of Counseling, Eligibility and Compliance & Academic Counselor

Penn State University Student Services 2023–2024

Person Role

Lauren Rhodes

Deputy Athletics Director for Student-Athlete Welfare and Development, SWA

Ericka Lavender

Director of the Morgan Academic Center

Todd Kulka

Associate Director, Football Academic Support Services & Academic Counselor

Cheryl Anderson

Associate Director, Learning Services & Learning Specialist

Joey Ianiero

Associate Director, Facilities and Academic Counselor

Sarah Schillaci

Associate Director, Student-athlete Programming, Athletic Counselor

Neil Rager

Assistant Director, Counseling, Eligibility and Compliance & Academic Counselor

Taylor Rozantz

Assistant Director, Student-Athlete Programming & Academic Counselor

Penn State University Student Services 2022–2023

Person Role

Lauren Rhodes

Deputy Athletics Director for Student-Athlete Welfare and Development, SWA

Russell Mushinsky

Director

Todd Kulka

Associate Director, Football Academic Support Services & Academic Counselor

Cheryl Anderson

Associate Director, Learning Services & Learning Specialist

Joey Ianiero

Associate Director, Facilities and Academic Counselor

Sarah Schillaci

Associate Director, Student-athlete Programming, Athletic Counselor

Neil Rager

Assistant Director, Counseling, Eligibility and Compliance & Academic Counselor

Taylor Rozantz

Assistant Director, Student-Athlete Programming & Academic Counselor

Email us at support@intercollegiate.co with any questions.

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